Ever since the earliest days of human civilization trading was the center of attention as a tool of communication among the groups of people. Communication has developed to be the sole terraforming instrument of the world, in a way that it has formed the human civilization as a preliminary importance in which social and business exchanges were made. This achievement made the mankind the dominant and the most influential species on the planet Earth.
Even today, most of the experts believe that the road to a successful business strategy is understanding the actual necessity of communication and moreover, enhancing this consideration into the vast area of promotion and advertisement. It can be described as a relationship between the consumers and the counterparts in all economic sectors, in which both sides emphasis on their needs to take part in a win-win transaction. Therefore, any tactic that leads to a promotion idea, either physical solutions or virtual ones, will cause more productivity and employment for both host societies of the partners in this resolution.